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Associate in Insurance Account Management

Most of our designations focus on the importance of understanding the policy coverage offered to clients, but it's just as important for agency employees to know how to properly manage and service their books of business.

Designed for account managers/executives, customer service representatives and office staff, the AIAM designation is a comprehensive program with the end goals of increasing retention levels and decreasing E&O exposures of your agency.

To earn the AIAM designation, candidates attend six days of instruction, followed by a single open-book exam after all classes are taken. There is no time limit for completing the six days of study and classes may be taken in any order.

Classes are currently offered in Columbia, Charleston and Greenville, see online Education Calendar for course dates and times.

2020 AIAM Calendar


Brush up on the nontechnical skills of account management with AIAM courses


AIAM Day 1

Course descriptions and other details for Day 1 of the AIAM designation. AIAM 120 - Understanding Insurance Consumer Needs. AIAM 120 - Best Practices in Customer Service.

AIAM Day 3

Course descriptions and other details for Day 3 of the AIAM designation. AIAM 310 - Negotiating Conflict. AIAM 320 - Professional Relationships in the Insurance Agency.

AIAM Day 5

Course descriptions and other details for Day 5 of the AIAM designation. AIAM 510 - Regulation, Politics and Polish. AIAM 520 - Leadership is Everyone's Job.